Professional Marketing AssociatesPosted on by Joe Arak
It’s pretty clear that today’s buyers, both consumers and businesses, rely heavily on Internet research to gather data, compare products, and scope out the field of options.
But in many cases that process raises more questions than it answers: What features should they be most concerned with? What’s a particular vendor’s support going to be like? Will the value they get from a service or product be worth the extra expense? Continue reading →