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Monthly Archives: October 2015

The Attitude We Take Determines the Impressions We Make

Professional Marketing Associates Posted on October 28, 2015 by Joe ArakOctober 28, 2015

Years ago, Rolling Stone magazine launched an ad campaign aimed at changing the view of potential advertisers who saw the magazine as a cult music paper read by anti-materialist hippie dropouts. The campaign used a series of print ads split … Continue reading →

Posted in Sales intelligence | Tagged Bad habits, Business intel, Cold calling, Commercial insurance telemarketing, Communication, confidence, Perception, Productivity, Prospecting, Rolling Stone magazine, Sales intelligence | 5 Replies

Talk Less – Say More

Professional Marketing Associates Posted on October 5, 2015 by Joe ArakOctober 5, 2015

The fashion icon and entrepreneur Coco Chanel always paused to consider her outfit before leaving for an engagement, and made it a habit to remove the last item she had put on. Her guiding mantra in this ritual was “less … Continue reading →

Posted in Sales intelligence | Tagged Anxiety, Bad habits, Business intel, Coco Chanel, Cold calling, Communication, Insurance prospecting, Lead generation, Less is more, Sales, Sales training, Telemarketing | 3 Replies

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  • Don’t Overlook What Business Insurance Buyers Want February 15, 2017
  • The Secret Value of Confirming Sales Appointments January 31, 2017
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